eduvilnius.lt

Enhancing Education in Vilnius: The Importance of Websites for NGOs like EDU Vilnius

Websites play a crucial role in the success of any organization, and  EDU Vilnius are no exception. For EDU Vilnius, a website is an essential tool to promote their work and provide relevant information to teachers and educators in Vilnius. With six areas of activity focused on enhancing the education system in the city, a website is the ideal platform to communicate their efforts and impact to the wider community. It allows teachers and educators to find the information they need, stay up to date with news and announcements, and sign up for courses and training programs offered by the organization.

Moreover, a website is a powerful tool for building brand recognition and reputation. By presenting a professional and engaging website, EDU Vilnius can position itself as a leading organization in the education sector, and showcase its expertise and commitment to the cause. A well-designed website with a clear message and visual identity can help build trust and loyalty with stakeholders, and attract potential partners, donors, and volunteers to support the organization’s mission.

Our GPYR web development task for EDU Vilnius

Our primary objective in re-designing the EDU Vilnius website was to create a platform that not only showcases the organization but also simplifies the user experience (UX/UI) for primary users, such as teachers. We aimed to provide them with easy access to information, announcements, and course details.

How we approached it using UX/UI and SEO techniques?

Information Gathering

During our first Q&A session, we identified several user pain points, including a user-unfriendly search interface, non-responsive and inconsistent design, confusing navigation, and difficulty in managing the website’s CMS by the admins. We realized that the organization had not effectively communicated its activities, resulting in redundant information and user confusion.

We worked to understand the user group most important to the organization and identified the type of content and visuals that would appeal to them. We also paid close attention to SEO considerations.

Planning of the eduvilnius.lt architecture

Our team conducted thorough keyword research to create a robust information structure, which we then sketched using Figma. The screen blueprint we designed included the website’s layout, such as content, interface elements, navigational systems, and responsive design for mobile phones.

Designing the eduvilnius.lt

For EDU Vilnius, branding plays a crucial role in building trust and credibility with their audience. A strong brand identity helps to create a lasting impression in the minds of the visitors, and makes them more likely to remember and engage with the organization. A consistent branding approach across all communication channels, including the website, helps to establish a sense of professionalism and reliability.

When redesigning the EDU Vilnius website, we worked closely with the organization to ensure that the new design aligned with the established brand guidelines. We aimed to create a visually pleasing and easy-to-navigate website that reflected the values and mission of the organization. By maintaining a consistent and cohesive branding approach, we were able to convey a sense of trust and professionalism to visitors.

In the case of EDU Vilnius, a distinctive brand identity can help to establish the organization as a leader in the field of educational development in Vilnius. By having a strong brand, EDU Vilnius can attract more visitors, donors, and volunteers who share the organization’s mission and values.

Testing of the eduvilnius.lt

After completing the development phase, we conducted rigorous testing to ensure functionality, usability, security, compatibility, and performance. We then launched the website, making it available to the public.

Lessons Learned in Web Development: Importance of Consistency and SEO Synchronization

Good planning and decision-making processes on the client’s side are crucial to the success of any web development project. During the EDU Vilnius project, we realized that changes in the client’s team can cause significant setbacks and hinder the smooth running of the project. New team members often want to implement their own ideas, even if the project is already halfway through, which can lead to delays and additional costs.

Another crucial factor for success is content development. Many clients underestimate the time and effort required to develop high-quality website content. It’s essential to have a content plan in place and ensure that it aligns with the website’s design and goals. Copywriting is often the most time-consuming activity, and delays in this area can significantly impact project timelines.

Synchronization between the development team and the client’s team is also critical, particularly when it comes to SEO thinking. When both teams work together to identify relevant keywords and phrases and optimize the website’s content accordingly, the website has a better chance of ranking higher on search engine results pages, increasing visibility and attracting more visitors.

In summary, effective planning and decision-making processes on the client’s side are essential to the success of any web development project. By working closely with our clients, we can ensure that their goals and needs are met, and that the final product is of the highest quality.